20 Jun 2012

[News Update] Unprecedented Demand for Galaxy S3 at US Carriers

Samsung Galaxy S3

Looks like my last article about the impact of the Galaxy S3's US launch was right on the money. US carriers T-Mobile and Sprint have stated that availability of the Samsung Galaxy S3 will be delayed due to unprecedented demand.

Here's a snippet of the announcement from Sprint:
Due to overwhelming demand and limited supply for Sprint’s Samsung Galaxy S III, we are running a little behind on deliveries. The 16GB version of Samsung Galaxy S III device will be available in Web Sales and Telesales (1-800-SPRINT1) beginning on Thursday, June 21. It will be in all remaining sales channels next week.
And T-Mobile has stated that the Galaxy S3 launch will be split into two phases because of the following reason:
Due to the excitement surrounding the launch of the Samsung Galaxy S III, customer demand will exceed the expected launch quantity available on June 21 T-Mobile anticipates the remaining Retail and Branded locations will launch on June 27. Stores that do not receive the initial distribution, and stores who sell out of their initial stock, should use the GSIII Call Back List and contact customers when the devices are available.
Based on this information, it is not a stretch to assume that the demand for the Galaxy S3 among consumers of AT&T, Verizon & US Cellular is at the same level. Therefore, it is obvious that this launch will push Android market share in the US by a considerable amount.