15 May 2012

Visualization of Android Fragmentation

OpenSignalMaps - OEM Fragmentation

OpenSignalMaps has just released a very insightful report visualizing Android fragmentation, which is a great value add to my previous article on Android Fragmentation.

The report clearly shows that despite the numerous number of players in the industry, Samsung, backed by its marketing prowess, has dominated the OEM market share. Following Samsung, we find all the usual suspects like HTC, Motorola, LG, ZTE, etc. The challenge here is that some devices seem to have been registered by their carrier brands.

It also highlights what I've always maintained, that hardware fragmentation was necessary to gain critical mass in developing economies. These markets will most likely drive the future growth of the mobile technology industry.